WHAT IS E-COMMERCE?
(McKenna , 2023)
E-commerce, short for electronic commerce, refers to the buying and selling of goods and services, or the transmitting of funds or data, over electronic networks, mainly the internet (Zygmont & Smith, 2015). E-commerce has revolutionized the way businesses and consumers interact, allowing for 24/7 access to products and services, and facilitating transactions across borders and time zones. It encompasses a wide range of activities, from online retailing and digital marketplaces, to online banking and digital content distribution. E-commerce also enables new forms of business models, such as the sharing economy and online marketplaces. The development of mobile devices and the internet has made e-commerce more accessible to consumers and businesses.
References:
McKenna, P. and About the Author Peter is a founder of WSI Digital Advisors (no date) The five simple rules of success in Ecommerce, Global Wsi. Available at: https://wsidigitaladvisors.uk/the-five-simple-rules-of-success-in-ecommerce/ (Accessed: January 12, 2023).
- Zygmont, J., & Smith, J. (2015). E-commerce: The role of technology in the 21st century marketplace. Journal of Business & Technical Communication, 29(4), 456-485.
Comments
Post a Comment